医学写作

我们相信高质量的循证医学写作能为创新疗法提供支持,为促进患者护理的改善发挥作用。我们深入研究数据,仔细倾听客户需求,并与作者密切合作,以有效、令人信服的方式传播科学信息

我们丰富的工作经验涉及广泛的疾病领域,并涵盖多种写作类型,如临床试验、真实世界研究、HEOR 研究、综述、白皮书等

医学写作

我们的团队提供同行评审论文和学术会议文献相关的专业服务。此外我们的专长领域还包括:

战略出版规划

我们的出版规划以对当前科学文献的理解为基础。我们协同证据开发团队进行严谨的差距分析,并以此为依据制定全盘出版计划、识别具有潜在沟通价值的关键信息

  • 出版规划研讨会
  • 出版计划制定
  • 为出版规划拟订关键沟通信息
  • 差距分析
卫生政策出版物

我们兼具过硬的科学素养、根据目标受众调整表达方式的沟通能力、以及创造性的设计能力,能就医疗卫生领域课题进行有效的传播沟通,并能对为决策者提供实用解决方案的创新模型或框架进行描述

  • 白皮书和政策简报
  • 推荐标准类文章
  • 政策研究报告
  • 选项评估
咨询和培训

如果你需要制定内部出版政策,我们可以为此过程提供指导和支持。我们曾在欧洲医学写作协会 (EMWA) 会议上提供此类培训,并在国际医学出版专业者协会欧洲年会 (ISMPP EU) 上作为顾问专家参加此类课题的分组讨论

  • 内部医学写作培训资料
  • 标准操作程序 (SOP)
多媒体补充材料 (Enhanced content)

学术出版的新趋势之一是充分利用先进数字技术,通过形式多样化的补充材料,在学术出版物中呈现更多数据、扩大其受众群体和影响力;这种做法正为越来越多的期刊和学术会议所采用

  • 背景摘要
  • 信息图表
  • 增强现实技术

我们的医学写作流程

探索具体流程

通过项目启动会,我们与作者和客户建立良好的关系,并在开始写作前充分理解数据和关键信息

首先,我们会拟定一份全面具体的写作提纲,经作者审阅同意后,我们将根据提纲撰写初稿并根据需要进行后续的修改,以确保所有作者对文稿内容满意认可

我们会对文中所有数据进行检查以确保其准确性,并依据我们内部的 QC 检查表对文稿内容、语言进行校正

在此阶段,所有作者须批准同意文章内容。我们可以为客户提供签核支持;我们的团队能够使用相关医学写作管理软件对此进行管理监控

我们可以提供文章投稿服务,也可以为学术会议海报提供打印、运输服务

如果您想了解项目报价或更多详情,请联系 Ma Qian 马茜

我们的写作范例

我们的写作范例

如果您想了解我们高质量的写作水平,请参见我们参与发表的学术文章

我们对良好出版实践的承诺

我们对良好出版实践的承诺

我们的所有医学写作工作均遵循当前国际公认的医学出版行业规范与医学研究报告标准

案例展示

战略出版规划

Costello Medical was approached by a client to assist with the development and implementation of a Strategic Publications Plan for a novel therapeutic agent, meeting both global and regional publications needs and spanning multiple indications.

Challenges and considerations:

  • The agent was at different lifecycle stages within different indications, ranging from clinical development to post-approval.
  • In the build-up to launch in a new indication, rapid disclosure of the primary clinical trial data was necessary, along with a range of publications to support launch across multiple geographies.
  • Owing to the multiple indications and wide geographic spread, a large number of client stakeholders needed to be consulted in the development of the plan, whilst maintaining consistency with the Strategic Communications Platform.

Costello Medical’s Approach:

  1. Facilitation of the planning process
    We first developed a step-wise, iterative, planning process, leading from the initial stages of idea generation through to generation of a fully endorsed Strategic Publications Plan. The approach taken was tailored to the specific needs of the client: designed to capture the requirements of all stakeholders and ensure alignment between parties. Ultimately, this resulted in a plan that met everyone’s needs, whilst being as streamlined as possible.We developed custom-made templates and materials to facilitate the process, as well as organising and leading calls and meetings to keep the project on-track and ensure clarity in the process.
  2. Creation of the Publications Plan
    When creating the publications plan, we considered the different lifecycle stages of the product and the publication requirements for each. The final plan was based on upcoming data from a range of sources, including primary clinical trial data, post-hoc analyses to address specific publication needs, real-world evidence and reviews. By recognising the audiences we needed to reach, identifying the key congresses in the field and assessing the timelines for data availability, we were able to maximise the impact of each individual abstract and manuscript.
  3. Implementation of the plan and ongoing support
    Throughout the year, we continued to work closely with the client to monitor and carry out the publications plan. We proactively contacted the client to initiate congress work and manuscripts ahead of the planned submissions, developed the publications themselves, and provided regular updates on the overall status of the plan through both trackers and graphical summaries. Regular Publications Team meetings were established to ensure the flow of information across the team.We understand that even the best laid plans do change, and we are happy to accommodate and implement updates as needed. We communicate any changes throughout the team, and take responsibility for ensuring that these are fully endorsed by the Publications Team and compliant both with Good Publications Practice and the client’s own internal SOPs.
撰写高影响力学术文章

Costello Medical was asked to support the development of a high impact article targeted for submission to a special issue of the Lancet. The trial results were to be released very close to the journal’s submission deadline and so it was necessary to work to very tight timelines, completing and submitting the manuscript within 12 weeks of the results being made available.

As this manuscript was produced prior to CSR development, a cross divisional Publications/Medical Affairs team worked closely with the client to ensure key messages were accurate and aligned across all medical materials. Team members from the Publications division attended the study steering committee to ensure full alignment with the client and KOLs. During the manuscript’s development calls were held with all authors to address any comments and ensure all authors were fully aligned with the manuscript’s content. We also held internal alignment meetings to ensure all feedback received from the client and authors was relayed to the cross divisional team working on the study.

In parallel with the development of the manuscript, we developed an abstract which was to be submitted to an international congress. During the finalisation of the abstract, the authors requested a second abstract reporting results from a number of exploratory and post-hoc study results. Both abstracts were completed and submitted, with the primary abstract selected for an oral presentation at the plenary session of the congress, and the second abstract selected as a poster presentation.

During the congress the publication team provided onsite support to the client and KOLs. Prior to congress we liaised closely with the editorial team at the Lancet, organising the production of a number of reprints that were delivered to the congress and made available during the plenary presentation. Onsite, we provided KOL support, managing the slide review with the presenting author and ensuring the presentation was finalised and uploaded to the congress system.

撰写白皮书

We were approached by an international think tank to develop a peer-reviewed white paper authored by a group of 13 rheumatology key opinion leaders (KOLs) from around the world, highlighting global challenges and opportunities for clinical care, education, and research. We began by conducting a preliminary literature search on these key topics with respect to rheumatic and musculoskeletal diseases (RMDs), and developed a series of questions for the KOLs to consider. We collected feedback via email and telephone interviews and in collaboration with our key client contact, we developed an agenda for a one-day expert panel meeting.

The face-to-face meeting enabled us to work closely with the KOLs to develop a clear framework for the White Paper, and to agree on key messages for policy-makers. Following the meeting, we conducted a more focused literature search to provide further evidence of key topics discussed and developed a full draft of the White Paper. Our rapid delivery of this draft to the KOLs for review kept up momentum from discussions at the expert panel meeting. The KOLs were quick to review the draft publication, plus 1 further draft, and a final version of the White Paper (approved by all 13 KOLs) was submitted to the target journal just 2 months after the face-to-face meeting. Within 1 month of submission, the White Paper was accepted for publication in our first-choice target journal. In response to our pre-submission enquiry, the journal arranged for an editorial piece to be published alongside the White Paper, enhancing the visibility of the article to rheumatology experts and policy-makers.

Our fast turnaround times, careful planning, strategic input and close collaboration with the KOLs throughout the development process guaranteed the delivery of a high-quality publication, within pre-agreed timelines, that surpassed client and author expectations. The success of this project has led to the development of a second White Paper focusing specifically on RMD education; one of the key challenges highlighted in the original article.

文章及学术论文

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